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The third edition of Television features enlarged sections on "reality" television, animation and critical methods, and updated examples from recent TV programs.
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Overview arrow Features arrow Sample Chapter
Sample Chapters: The Television Commercial and Television Studies PDF Print E-mail
You may view and/or download two sample chapters from the third edition. Both chapters are PDF files, which require Adobe Reader or similar software.
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Chapter 12 "The Television Commercial"

Chapter 12 is contained in a large, 17 mb PDF file, which may load slowly.
  • PDF file (17 mb):
    • View online
    • Download to your computer:
      • Click here with the RIGHT mouse button (Mac users: Control-click) and then choose "Save Target as..." or "Save Link As..." or "Download Link to Disk"--depending on what type of Web browser you're using. Then open the file from your hard drive.

Chapter 13 "Television Studies: Alternatives to Empirical Approaches"

In the third edition, chapter 13 is nearly doubled in size. It accounts for the burgeoning academic discipline of "television studies" and outlines the following critical approaches: auteurism, genre study, semiotics, ideological analysis, political economy, feminism and queer theory, and racial and ethnic studies.

  • PDF file (5 mb):
    • View online
    • Download to your computer:
      • Click here with the RIGHT mouse button (Mac users: Control-click) and then choose "Save Target as..." or "Save Link As..." or "Download Link to Disk"--depending on what type of Web browser you're using. Then open the file from your hard drive.

Last Updated ( Monday, 20 November 2006 )
 
© 2008 Television: Critical Methods and Applications
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